PROJECT NAME

Media Relevance Campaign Study

Description: Assessment of the impact of UNICEF media campaign on its fund raising strategy. The study provided UNICEF with data input into its planned strategy aimed at re-directing its promotional approach in its campaign programme

Actual Services Provided: Proposal development, Data collection, Analysis & Interpretation as well as Presentation of findings

PROJECT NAME

Mid-Term Survey of Public Opinion on Administration of Lagos State

Description: Public opinion of activities of Lagos State Administration.

The study generated input towards its campaign for re-election into office the second time. Data were generated from both corporate and the individuals.

Actual Services Provided: Proposal development, Data collection, Analysis & Interpretation as well as Presentation of findings

PROJECT NAME

Analysis of the Viability & Estimation of UNICEF Cards Market in Nigeria

Description: To determine consumers’ (Corporate & Individuals) usage habits, attitude and practices towards greeting cards and the UNICEF brand execution in Nigeria

The study was designed to help UNICEF assess its position in the cards market and come up with a strategy capable of enhancing the share of its brand in the market.

Actual Services Provided: Proposal development, Data collection, Analysis & Interpretation as well as Presentation of findings

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